Client: Colleen LaChapelle
Goal: establish personal brand
Approach: brand guidelines and print product
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Colleen LaChapelle came with a need for a personal brand to help her stand out within the Greater Toledo realty market. This brand was created with the intention of discovering more about the design process alongside my mentors.
I was assigned this project under the title of Graphic Design Intern with Ape Forge |
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First round of logo drafts
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Second round of logo concepts based on client feedback
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Final round of logo concepts based on client feedback
Final brand guidelines created after a productive design process in collaboration with client
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Final print products based on completed branding
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